Press & Media
Royally Baby creates personalized newborn clothing and keepsakes for coming home, first photographs, meaningful gifting, and the moments families never want to forget.
Our coming-home sets and knit blankets are made from 100% combed cotton, personalized in-house with a designer's eye, and available in gift-ready presentation, created to make baby's very first moments feel entirely their own.
About Royally Baby
Royally Baby is a Miami-based newborn brand specializing in personalized coming-home outfits, blankets, accessories, and keepsakes.
Our collection was created around one of life's sweetest chapters: bringing a new baby home. From embroidered knit sets and blankets to our signature oversized newborn sashes, each piece is designed for the hospital photographs, first introductions, coming-home day, and little moments families will remember long after the newborn days have passed.
Our coming-home sets are made from 100% hypoallergenic combed cotton, chosen for their soft feel against delicate newborn skin. Personalization is completed in-house in Miami with a designer-led approach to typography, embroidery placement, color, proportion, and the details that bring each piece together.
The Royally Baby Difference
Our coming-home sets are made from 100% hypoallergenic combed cotton, selected for their exceptionally soft feel against delicate newborn skin.
Because what touches them during their very first days matters.
Royally Baby brings a designer's eye to every personalized piece. Our personalization is completed in-house with careful attention to typography, embroidery placement, thread color, proportion, and the way every detail works together.
The result is personalization that feels intentional, beautifully balanced, and created specifically for baby.
From the personalized piece inside to the moment the box is opened, presentation is part of the Royally Baby experience.
Our signature gift-ready packaging is available for orders being sent directly to new parents, brought to a baby shower, delivered to the hospital, or saved for a special first introduction.
Royally Baby was created around the newborn chapter: the hospital photographs, coming-home outfit, first introductions, first family photographs, and quiet days at home.
Our collection brings the outfit, accessories, personalization, and optional blanket together into a coordinated first look.
Fact Sheet
Best For: Baby Showers · Coming Home · Newborn Gifts · First Photos · Gifts for New Parents · Personalized Keepsakes
Editor Favorites
The perfect bow for the perfect first shot.
Our signature newborn sash features an oversized bow personalized with baby's name or monogram. Designed to slip over a swaddle or newborn outfit in seconds, it creates an instantly personalized first photograph without the need to tie the bow. Afterward, it becomes a sweet keepsake from those very first days.
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A soft 100% combed cotton knit coming-home set featuring custom embroidery, a coordinating bow, and ruffle booties. Available as a three-piece set or with a matching personalized knit blanket for a complete first look.
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A feminine 100% combed cotton wrap-style newborn outfit finished with designer-led personalization. Paired with a coordinating bow and ruffle booties, with the option to add a matching personalized knit blanket.
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A timeless 100% combed cotton newborn look featuring a soft wrap-front silhouette, custom embroidery, a coordinating bear-ear hat, and booties. Designed for hospital photographs, coming-home day, and those first quiet moments together.
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Soft knit baby blankets personalized with baby's name and designed to coordinate beautifully with our coming-home collection. Created for swaddling, first photographs, nursery moments, and personalized gifting.
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Created for baby's first holidays, with personalized pieces for Valentine's Day, Easter, and Christmas. Made for festive photographs, family gatherings, and keepsakes to revisit every year.
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Gift Guides & Editorial
Royally Baby is happy to be considered for gift guides, editorial roundups, newborn features, and stories celebrating baby's first moments.
Popular Editorial Categories:
Baby Shower Gifts · Gifts for New Parents · Personalized Baby Gifts · Coming-Home Outfits · Newborn Keepsakes · Baby's First Photos
Our personalized pieces are made to order, with standard production taking approximately 10 business days before shipping. Standard shipping adds approximately 3–5 business days.
For time-sensitive editorial requests, rush production may be available in approximately 3 business days. We recommend reaching out as early as possible when products are needed for photography, print deadlines, or scheduled publication dates.
Production and shipping timelines may vary depending on the product, destination, and requested delivery date. Please contact us with your deadline so we can confirm timing.
Complimentary product samples may be available for select editorial features, gift guides, photography, and media opportunities. Approved press samples are gifted for editorial use and do not need to be returned.
For time-sensitive requests, please include your publication, feature or gift guide, requested product, publication date, and sample deadline so we can best assist you.
Press Assets
Editorial newborn imagery featuring Royally Baby pieces.
Clean product imagery suitable for digital and print editorial use.
Current product names, descriptions, retail pricing, color options, and direct product links.
Royally Baby logos and approved brand imagery.
Boilerplate
Royally Baby creates personalized newborn clothing and keepsakes for coming home, first photos, and the moments families want to remember forever. From soft 100% combed cotton coming-home sets and signature bow sashes to personalized blankets and keepsakes, each piece is personalized and embroidered in-house in Miami with a designer-led approach to every detail. Designed for gifting or welcoming your own little one, Royally Baby brings a personal touch to baby's very first moments.
Press Inquiries
For press inquiries, high-resolution imagery, product information, editorial requests, or product sample consideration, please contact:
Please include your publication, project, requested product or assets, and editorial deadline whenever possible.
For the moment they meet the world
